You paid for every visit. You can name almost none of them.
Somebody sat on your pricing page for four minutes at 9pm and left. You will never know who. You will pay to reach them again next week.
[THE MECHANISM]
One script tag on your site
One script tag on your site. That is the entire install, and we do it.
From there, incoming traffic resolves to a company — name, industry, size, location — and where the data supports it, to a person with a role and a profile. Every page and every dwell time is recorded, so a visitor arrives with a history instead of a single pageview.
Behaviour produces a live intent score from 0 to 100, built from four inputs: page engagement, visit frequency, company fit, and whether they went to pricing. When a visitor crosses the threshold, they get engaged on the page — chat, voice, or live video — qualified, and either booked or handed to a human while they are still reading.
We set the thresholds, we tune them, and we watch the feed. You get the named lead in your CRM.
[SCORE ANATOMY]
Intent score inputs
| Input | Weight |
|---|---|
| Page engagement | Highest |
| Visit frequency | High |
| Company fit | Moderate |
| Pricing-page intent | Moderate |
* Scoring is configured per account. We set the thresholds and adjust them as the data comes in.
[INTERACTIVE DEMO]
Try it. This is the actual thing, running.
[DELIVERABLES]
What you get
| Deliverable | Detail |
|---|---|
| Live visitor feed | Who is on the site now, with company and page |
| Enriched visitor record | Company, industry, size, location, full visit history |
| Person-level detail | Where the underlying data supports it — role and profile |
| Intent score, 0–100 | Live, behaviour-driven |
| On-page engagement | Chat, voice or live video at the threshold we set |
| Human handoff | Live audio or video while the visitor is still on the page |
| CRM write-through | Named lead and full page trail land in your CRM |
Company-level identification is strongest for business-to-business traffic. If most of your visitors are homeowners rather than companies, expect fewer resolved names and more value from the behaviour scoring and the instant on-page response. We tell you which case you are in during the audit, before you pay for it.
[FREQUENTLY ASKED QUESTIONS]
Stage 02 FAQ
What do I have to install?
Nothing. One script tag goes on your site and we put it there. No rebuild, no plugin, no theme change.
What exactly gets identified?
The company in most cases — name, industry, size, location. The individual where the underlying data supports it. Never a guess presented as a fact.
Does this work if my customers are homeowners, not businesses?
Company resolution fires less often. Behaviour scoring and instant on-page response still work, and for most local service businesses that is where the money is. We tell you which case you're in during the audit.
What triggers an engagement?
A threshold we set with you. Cross it and the visitor is engaged. Below it, nothing happens.
Where does the data go?
Into your CRM, with the page-by-page trail attached to the record. No export, no spreadsheet.
Do I have to answer these myself?
No. Qualification happens first, and handoff only occurs when the lead is ready. You set the hours and the rules.
[THE HANDOFF]
That named lead becomes a phone call. Stage three is listening to it.